Search Engine Optimization (SEO) means updating your website to get the best possible results in online search listings.
SEO matters because more and more people use Google and other search engines, and if your website doesn’t show up, they won’t find you.
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I wanted to share this Lightning Talk I gave recently. Let me know what you think, or if you have any questions.
You can read a summary below, or check out a video recording starting about 48 mins in here:
https://youtu.be/bZBuoG-6heI
Maybe I’m preaching to the choir here but….
I was honored to be invited by the Small Business Pivot Series to join with entrepreneurs across the Hudson Valley for a series of community-building free, interactive, business workshops on e-commerce.
I lead two workshops covering the following:
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Your WordPress website should run 5.5!
This major version release of WordPress, named “Eckstine”, focuses on “speed, search & security”. It includes 150+ enhancements and feature requests, 300+ bug fixes, and more.
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Beyoncé was sued last year for not having an accessible website!
The Americans with Disabilities Act (the “ADA”) was signed into law in 1990. Websites that are not accessible to the blind or visually impaired are in violation of Title III of the ADA, which prohibits discrimination on the basis of disability in “places of public accommodation.” 42 U.S.C. § 12182(a).
Your website needs to be easy to read and understand across devices for all people. I think this is a great idea regardless of the law!
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Sometimes it seems like every time you want to do anything online you need to enter a username and password. Keeping track of your usernames (ideally not your real name) usually isn’t too hard, but passwords are another story.
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I wanted to give you a heads up that several new WordPress vulnerabilities were disclosed this month. In order to keep your website safe, please be sure that all of your software is up to date and secure.
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Crawl errors can have a major impact on how your website does in online search results. If they’re not addressed then people may not be able find your website! Or, if users do make it to your website they may not be able to use it properly. This is why it’s so important to have, and monitor, a Google Search Console account for your website.
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What would you do if you went to your website on Monday morning to find that it had been down all weekend? Even worse, so is your email! When you contact your website host they tell you everything is correct on their end. Meanwhile your clients and colleagues are seeing error messages when they try to contact you. Continue Reading
WordPress 5.0.2 to be exact :)
Many sites will of updated to this latest version automatically. Your plugins, themes and other software probably didn’t though. In order to maintain a website’s functionality and security it’s important to always keep your software up to date.
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